Start with Why: How Great Leaders Inspire Everyone to Take Action
by Simon Sinek (2011) Oh blimey, thank heaven that's over. It was dire! The repetition was so all engulfing that it felt as if I'd fallen into a roiling sea of nearly identical sentences which burbled around, sapping me of my last ounce of energy and breath. To tell the truth, after the millionth time of being told that Apple (whom I dislike) are amazing because they have a great big WHY (in capitals), I started skipping and dipping to see if new sections of the book had by chance got any new sentences that I hadn't seen before. The really annoying thing was that just occasionally a new idea would be introduced, which did mean that I felt I couldn't just fling the whole thing in the nearest canal, fire, cesspit. (Sorry, imagining what to do with the thing has been the only entertainment I've had in a while.) Whether these new ideas were worth having is a moot point, however. The central theme - that it is productive to have an ins...